Author Archives: Drew Hannush

Printville USPS LynxTo Offer

Of Interest

Thanks to Printville and LynxTo, USPS Bulk Mail Offer Even Better

Drew Hannush by Drew Hannush (4 Aug 2011)  |  Leave a comment

Apparently Printville was inspired by our article yesterday. It referred to the U.S. Postal Service’s offering of 3% off all First Class mail that has a QR code (or 2-D barcode)…and our comments that by specifically using a social network building LynxTo’s QR code you could get more out of that code and even get some money back from our affiliate program.

Printville to Match USPS Offer
PrintvilleIn honor of this, Printville is going to match the U.S. Postal Service’s 3% off, but only for LynxTo customers, and only through the end of August.

LynxTo To Sweeten The Pot For 2 Days
We loved the idea so much, we decided to sweeten the pot even more and for 2 days only will offer $30 off the purchase of your first LynxTo.  All you need to do is enter this code in during checkout “USPS3%” and it will lower the price on your LynxTo mobile webpage and QR code. But this is only good through the night of August 5th.

So get your LynxTo and then start planning your campaign an get to Printville this month. $30 off one of the most powerful QR code generators in the world and 6% off mailings thanks to Printville and the USPS is a pretty sweet deal.

Read more of this post.
Dust off the old mailbox for social media

Social Marketing Tips

Direct Mail Discount from USPS For 2D QR Code Can Build Social Networks

Drew Hannush by Drew Hannush (3 Aug 2011)  |  1 Comment

I hear what you’re saying…U.S. Postal Service, how old school.  But have you noticed that your mailbox is getting lighter and lighter with junk mail?

That’s right, that might be the perfect time to do that direct mail campaign you’ve put on the back burner. In fact, through August 31st the USPS is running an upfront 3% discount on First-Class Mail and Standard Mail letters and flats that include a mobile “2D barcode or QR code” to help revive the dying practice. That’s why you see companies like American Express adding QR codes to their bills. And when no one else is abusing it…it becomes more powerful.

Read more of this post.
launch-party

Of Interest

Hannush Enterprises, LLC Announces a Launch Date for the LynxTo Mobile and QR Code Platform

Drew Hannush by Drew Hannush (14 Jul 2011)  |  1 Comment

PRESS RELEASE – July 14, 2011: 12:00 PM EST

Hannush Enterprises, LLC Announces a Launch Date for the LynxTo Mobile and QR Code Platform

A Facebook Launch Party will Unveil the Next Generation Marketing and Business-Centric Connection Tool

(Greenville, SC) – Hannush Enterprises, LLC today announces the launch of a new combination web application, web mobile landing page, and QR code generator, being unveiled via the web on July 25, 2011 at 7 pm EST on both Facebook and www.lynxto.com.

Read more of this post.
wwgd

Of Interest

Google WDYL Is More Like WWGD

Drew Hannush by Drew Hannush (28 Jun 2011)  |  Leave a comment

Its interesting to see all that Google has time to develop.  The latest entry is called “What Do You Love.”  Its basically a search engine that mashes up results from a variety of sources and comes up a dashboard or portal to all things that relate to your search term.

In a break from tradition though, Google does not have a directory address or alias under google.com, like mail.google.com or google.com/analytics.  Instead, it has its very own address wdyl.com. An interesting step away from their branding.

Read more of this post.
The Key

Social Marketing Tips

ReferralKey Reminds Me What I Need In Social Networks

Drew Hannush by Drew Hannush (21 Jun 2011)  |  4 Comments

Of late, I have become a little bit overwhelmed by the explosion of social media.  Not only is there a new network opening weekly, but the current networks are adding tools at a break neck speed.

Because of this glut of social stimulation, I have found it easier to limit my attention to the big three…Facebook, Twitter and LinkedIn.

Yet, even narrowing the field still does not relieve the frustration or feeling that I’m falling behind on the social side of my business.

Facebook is where I spend most of my time talking with friends and colleagues and it really does promote daily communication, because its mission and delivery are in sync. In other words, the idea of this social network is to be social and the tools are in place to facilitate this. Mission accomplished. Although I don’t know how much talking about my 30 song countdown, or talking about my favorite ballparks is really affecting my bottom line at the office.

Read more of this post.
MrYowls-morguefile http://mrg.bz/UMLLa9

Of Interest

The Facebook Security Issue No One Seems To Worry About

Drew Hannush by Drew Hannush (8 Jun 2011)  |  3 Comments

Well, they’ve done it again…offended the masses by releasing another convenience feature. That’s right, Facebook recently released an update that (Facebook’s facial recognition feature raises more privacy concerns) can recognize your face.

Holy crap, someone might recognize my face on a social network?!  Isn’t this the point?

Frankly, I laugh at the hysteria around these feature updates.  If you use common sense, none of these will ruin your life.  In other words, understand that even if you have your profile locked down, you still shouldn’t share sensitive information on a social network and everything will be okay.

The one major security issue I see though has always been there and I have never heard one person complain about it…and it could affect 90% of the people that use Facebook. What is it, you say?

Read more of this post.
Advertising

Social Marketing Tips

New Twitter Ads…Did You See Them?

Drew Hannush by Drew Hannush (3 May 2011)  |  16 Comments

It looks like Twitter has launched its new ad space.  Again, a social media outlet has to resort to traditional marketing methods to begin justifying itself to its venture capital backers.

But Twitter’s business model is one in which it is basically just a database, rather than a website portal for information.  Many of us never go to Twitter.com.  And it would be interesting to know how many people actually use third party tools for all of their accessing of Twitter.  In my case, I do all of my work in HootSuite and other apps that just access Twitter feeds.

So, how long before Twitter advertisers figure this out?

Read more of this post.